The Korean content industry is rapidly transitioning from existing media channel-based to a innovative industrial structure led by OTT and digital platforms. In this shift, production investment costs have soared https://socialimarketing.com/story4493227/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-digital-streaming-innovation-and-international-market-penetration-with-changes